Showing posts with label Etsy. Show all posts
Showing posts with label Etsy. Show all posts

Monday, November 15, 2010

Decisions

Thank you SO much for the kind words of support about my last post, I am incredibly grateful to each of you.

Those long-awaited supplies finally arrived today. My blood boiled when I saw the mailing date on the envelope - November 10th, a full 3.5 weeks after I had paid and after the seller had almost immediately marked the item as "Shipped" on Etsy. I would understand if it had been mailed within a few days after I paid and it was just the postal service or customs' fault for delaying delivery, but that wasn't the case. The actual delivery only took 5 days from the U.S. to Auckland.

My business cards and labels also arrived -- they look AWFUL. The image is unsharp and dark and the business cards are flimsy and cheap. Thankfully Vistaprint have a satisfaction guarantee and have refunded my money.

A good friend emailed me, suggesting that by wanting to give up now I appeared to be choosing pessimism and putting roadblocks up to my own success. I've been pondering this, the source of my willingness to pack it all in when only a few months ago I was so excited to devote the next year to really giving Art & Clasp a shot. I have had some personal situations that have left me feeling like I have few resources left to deal with frustration. Additionally, a big part of it is financial - I am struggling on my very low, very part-time paycheck. After paying for gas, which I seem to constantly be putting in the car, my handful of monthly expenses, and assorted Kenzo-related costs, there is not a lot left. Living with my parents, far from everything, is proving to be much more difficult than I anticipated. So my recent experiences with wasting money on sub-standard supplies has really hurt.

But mainly, I think the problem is that I am not proud of the jewelry I make. I feel like it is assembly work with pre-made charms and images that anyone could do. As you probably know, I don't make those pretty images in the pendants myself, I buy them on Etsy - and I am always acutely embarrassed when someone thinks I do make them myself. A hole punch, a bit of glue, choosing a few charms, some opening and closing of jump rings, what is talented and creative about that? Even some of the lovely comments you left, using words like "unique" and "lovely" and "beautiful" -- I feel like they are not warranted. If I made those images (and I have tried unsuccessfully), or handmade the charms, I would be proud of my products. But as it stands I feel kind of like a sham, gluing a few pieces together and calling it "handmade" creativity.

This (and my last post) are NOT an attempt to fish for compliments or encouragement. I just want to explain where my head is at, and not appear like a child stamping my foot and throwing everything away because something isn't immediately going my way. So for now, I have decided to put my Etsy shop back on vacation, while I figure out my next steps.

What I really want to do is work on my painting so that I can eventually put those into pendants. There are a couple of painting workshops in the new year at universities here in Auckland that I would like to take (there are some wonderful workshops online, but after signing up and paying for one I discovered the internet connection at my parents' house is too slow to handle the videos for it...). In the meantime, I've accepted that I need to find fulltime work in order to find a place to live and to fund any future creative attempts.

Wow, this is a long post. If you read this far, thank you! I am so very grateful to have my online friends and community. Thanks for being wonderful!

Saturday, November 13, 2010

Major Frustration, and Contemplating Closing Up

As I posted on Facebook this morning, I have decided, with a very heavy heart, to withdraw from the Auckland Art & Craft Fair. My current inventory is very low, and I have been waiting for the supplies I’ve ordered from the USA and Hong Kong to arrive. I’ve searched and searched for New Zealand (or even Australian) suppliers, but the very small handful that I’ve found have limited inventory and rather steep prices.

I have had three very frustrating situations with ordering supplies since I have moved back to New Zealand. Firstly, one lot of pendant settings and cabochons I ordered from a US supplier almost four weeks ago still hasn’t arrived. I was hoping to check the quality of these and then order more to make necklaces for the craft fair if I liked them, but it’s too late for that now.

Secondly, I ordered some 20 inch silver snake chains from another supplier on Etsy, only for them to tell me that they didn’t have any in stock, they only had 18 inch chains. I told them I didn’t want the shorter ones, but they didn’t respond and sent them anyway, as I found out when they arrived two weeks later!

Finally, I received one lot of brass charms that I ordered off an Etsy supplier a couple of days ago, and I am very disappointed with them. The photos on the supplier’s Etsy store are lovely, but the actual charms are very lightweight and cheap-feeling, and I’m not happy using them.

It costs too much and takes too long to send the supplies back from NZ to the USA, so not only was it a waste of time and money, I still don’t have the supplies I need. I have been searching frantically for more (using up my limited internet data allowance), but realized I will still have the same problem – the long wait for the supplies to arrive, and the uncertainty of their quality. The craft fair is only four weeks away, thus my decision to withdraw.

These frustrations are also leading me to consider closing up shop entirely. I don’t have the funds to be throwing at supplies that take weeks to get here and may or may not be usable when I can’t feasibly return them. The exchange rate and the cost of postage to have them sent here is also difficult to justify.

I’m so sad and disappointed. I have spent several hundred dollars on the business in the last few weeks. I returned the printer I bought (a miracle, given how difficult it is to return things in New Zealand if you just change your mind, thank you Bond & Bond), so at least that’s $300 back in my bank account (albeit briefly, the dog needs a growth excised from his gum and tested, to the tune of $500…) My regret at returning to New Zealand is mounting.

Anyway, watch this space, since I could well be announcing a closing down sale soon!

Tuesday, October 26, 2010

Sneak Peek -- New Photos

I have been working hard to re-style my jewelry photos for Etsy with a little more deliciousness.  It is a lot of work and a definite learning curve (with help), and I have a LOT more to do!  Here is a sneak peek:
















Tuesday, October 19, 2010

Etsy Favorite Finds: Baby Animals!

It's springtime here in New Zealand and it's a lovely time to live in the countryside - baby animals abound!  Here is a collection of Etsy finds inspired by the season :)

  
Top row, L-R:
Duckling Glass Tile Pendant by thelittlefox
Vintage Inspired Bird Nest Eggs Gift Tags by bljgraves
Mommy And Chicks Print by joojoo 

Bottom row, L-R:
Belle And Her Little Lamb Blank Greetings Card by belleandboo
Tiny Pig Print by acageybee
Ball Bunny Print by Thalitadol 

Sunday, October 3, 2010

Art & Clasp - Back Up And Running!

Hi all,

So, I survived the move back to Auckland, and this morning I re-opened my Etsy store.  Shipping was readjusted, my policies and listings and announcement all modified.  I went through my inventory and checked everything was there (currently minus two pieces, so those listings were deactivated, I hope they show up...)

Thank you all for your kind words of support while I put things on hiatus.  It's nice to be back!

Tuesday, August 10, 2010

New SALE section

I just finished adding a sale section to my Etsy store, please check it out!  Here are some of the listings currently on sale:

Summer Bloom Bracelet $27
Butterfly Earrings $14.50

Hot Air Balloon Earrings $12



Monday, August 9, 2010

(Un)inspiration

I've been feeling a little... uninspired lately.  I don't have any of my necessary jewelry supplies left, and I'm hesitating on buying more when I feel like I should see if my current stock shifts, since my Etsy store has been so quiet lately.  So without anything to make, I've felt a bit disconnected and creatively flat.  I also feel less inspired and motivated to engage with others on the creative front and work on other aspects of my fledgling creative biz.

I have other things I can create with, of course.  I have needle-felting materials, wool and needles, paint and canvases.  Instead, I've been wasting time watching TV shows which I think makes me feel even more creatively stagnant.  So I think I might go on a TV fast this week, and make sure I'm spending my time in the evenings on creative projects. 

Today I made a start on breaking my creative drought by visiting the local farmer's market and baking a blackberry-apple pie from scratch, pastry and all:



I just had a slice and I think it turned it well!  Here's to the rest of the week being a little more inspired and productive.  What are your favorite methods for getting out of a rut?

Tuesday, July 6, 2010

How I package my jewelry

Since I was packing up an Etsy order tonight, I thought I'd take some pictures of the process and show you the way I send out my jewelry. I've had a few nice compliments on it, though I imagine this is something that will change and evolve over time. There are so many great threads in the Etsy forums about packaging, the options are endless.

First, I pull out a page from this book, that I bought from a secondhand store. At first, it felt a bit sacrilegious to tear pages out of a poetry book, but I've desensitized to it by now...


Then, I fold the page into a little origami envelope:


Which I learned to do from this video: 




Then I put each piece of jewelry into its own plastic bag, unfold the envelope, and put a business card and the jewelry inside:


I then fold the envelopes back up, and seal the backs with an Art & Clasp label:


The finishing touch is a birds-egg blue ribbon, tied in a bow:


Finally, for mailing, I put them in bubble mailers, with an Art & Clasp address label (blurred out for the photo!):


That's it! Doesn't take long, now that I've mastered the envelope folding.  Fairly cost-efficient too!  How do you package your wares?

Thursday, June 24, 2010

Goal Update


On March 13th, I wrote a post about my first business goal -- 50 sales through my Etsy shop by September 13th.  At that time, I had 13 sales already, so needed 37 more.  I'm now halfway to my 6 month deadline, and my Etsy sales total is 26.  That means I've made 13 sales in the past 3 months, so my average sales per month have increased slightly -- it was just under 3 per month at the time I set my goal, and now it works out to just over 4 per month.  I've also sold a few things off Etsy but I'm not counting those (unless it gets to September and I get desperate ;) ).

So I'm still hopeful I'll meet my goal, hopefully the sales-per-month curve keeps growing.  I'll keep Facebooking and Tweeting and creating.  Next on my list is an off-Etsy website. 

What are your three- or six-month goals and plans for your creative biz?

Tuesday, June 15, 2010

Alice in Wonderland Pendants - Sneak Peek!



I am so excited.  When I first started making these pendants, I bought supplies to make round ones and oval ones.  For some reason, every single oval one I attempted was riddled with blemishes and unusable, but the round ones were working out ok, so I figured it was because of the shape and gave up on it.  The ovals sat in my materials drawer and taunted me with their yuckiness.

Recently I switched from acrylic cabochons to glass and so I bought a pack of oval ones just to try again.  I pressed some Alice in Wonderland images yesterday afternoon, looked at them when I got home from work today, and oh happy day, they came out GREAT!  I used a longer chain length for these ones too.  I am so excited about them.

Above is a sneak peek of the pendants I'll be listing on Etsy... I even got brave and took photos of myself and actually left my face in the pictures (at least part of it), horrors.... I hate having my picture taken, I swear I am the most unphotogenic person on the planet.  Luckily a bit of soft-focus in Picasa took care of the worst ;)

Monday, June 14, 2010

Here I Am

I've been neglecting things (Etsy, blog, creating, housework...) a bit.  Feeling a little disheveled and not sure where the time has been going this past week.  This weekend has been one of those where you have to spend $520 on maintenance for a car you hate, you go to two stores and your (and only your) make-up shade is out of stock, and you unwrap a Laughing Cow cheese only for it to immediately fall on the floor. 

Anyway, less complaining...

Last weekend was much happier.  On Saturday (the 5th) two of my wonderful friends and I ran the See Jane Run women's half-marathon in Alameda, CA (near San Francisco).  It wasn't easy, much too warm for my liking (I hate running if it's more than 60F), and the last two miles were the longest of my life, but we finished.  Here we are afterwards with our medals (that's me in the middle!):


After the race (and much-needed showers), we headed to Viansa winery in Sonoma, where my friend is a member so we could taste as much wine as we wanted, for free!  Bliss.

Creatively, I've been feeling a bit overwhelmed this week.  I've been trying to keep up with the Taking Flight e-course and there is just SO much information, it's hard to read and take it all in, but it's all such gold I don't want to miss a thing.  I've also been trying to visit the blogs of other class members and show some support (and have received some wonderful comments and compliments in return).  The e-course also reminded me that I have been neglecting Twitter and I could definitely be doing a better job on my Facebook page also.  Sigh.

I've also been having trouble with the adhesive I use to make my jewelry, which was very frustrating and resulted in a lot of wasted materials, but I think I've figured out the problem.  I have one thing finished (one! but there are a few more near completion), photographed, and ready to list on Etsy, finally.  I haven't listed anything new for ages, tsk tsk.   Here's the owl ring I will be listing shortly:


Hope you all had enjoyable weekends and your cheese didn't fall on the floor.  I will be more productive this week!






Wednesday, June 2, 2010

Crafty Weekend Recap (and Giveaway Winner Announced!)

Here in the U.S. it was a long weekend, so I took a vacation day on Friday and turned it into a four-day-craft-extravaganza! It was bliss.  I felt like I was bursting with creative energy, I was totally excited to get up each day.

There was raspberry-blueberry-almond-cake-baking:


Much circle-cutting for fabric-flower-making:

A new adventure in card-making (swoon, new obsession), and the aforementioned flower-sewing:

Painting for the Spill It! Workshop I am taking online with Carmen Torbus (a post about this is coming soon):

A couple of other little (unfinished) friends I am working on:

Two Etsy sales!  Yay!!  Here they are packaged up for mailing:

And a winner of the necklace giveaway!  Congratulations Jenny :)



Friday, May 14, 2010

Goal Update

Kimberly Wilson of Tranquility du Jour makes it a habit to create goals at the start of every month, and review her progress at the end of every month.  I was thinking about this wonderful habit when I realized that I had blogged about a goal I had for myself exactly two months ago. On March 13th, I wrote that I had sold 13 items through my Etsy store, and within 6 months I wanted to have sold 50.  Today, on May 13th, my Etsy sale total is up to 21, which leaves me with 29 to go in four months.  I have increased my average sales from three per month to four, so that is hopeful, but I need to increase that to just over 7 per month to hit 50 by September 13th.

I have also made more sales off Etsy (thank you work colleagues!) I still have hope I'll meet my original goal.  I have more items to list over the next few days, a couple more rings, and two new necklaces that I just need to take photos of them being worn before I list them on Etsy.

Do you set goals for yourself or your business?  And do you remember to do regular check-ins?

Sunday, May 9, 2010

Craft Show Recap


As mentioned, last Sunday I participated in a mini craft show with the Etsy Los Angeles Street Team.  Here's what I ended up taking:

Fold-up table
Fold-up chair
Fabric to cover table
Bed-risers (to make the table taller and minimize shoppers' need to bend down to look at items)
Mirror
Jewelry stands and small dishes to display bracelets and ring
Business cards and magnets
Newsletter sign-up sheet on clipboard
Scissors
Price tags
My tools and some materials (ended up making a few things while I was there, and selling one of them)
Pens
Stapler
Gift bags prepared with A&C sticker on the outside and business card inside
Cash float
Apron to hold cash and cellphone
Camera
Water and snacks

Didn't bring but should have:
Sunscreen (we ended up setting up outside)

As you can see from the photo, the black jewelry bust I made out of foam-core board didn't make an appearance -- I tried setting it up but the first gust of wind blew it over.  So that will be an indoor prop only.

The first few hours were very slow, only a trickle of people came through.  It picked up for the last few hours and I ended up selling 5 items -- not enough to recoup my outlay for the table, stands, etc but I was terrified I would sell absolutely nothing so at least that didn't happen!

The number one thing I learned from this experience was this -- when choosing a craft show to vendor at, consider the location and targeted audience of the craft show carefully.  The people coming through this one seemed to have a very particular look and my jewelry didn't really fit in with it -- hence why I was happy to make any sales at all.

I just finished taking photos of the new rings I have made.  These were my most popular items at the craft show (though that may have also been the lower price point).  I'll post a sneak peek of these tomorrow before beginning to list them on Etsy on Monday.

Hope you're having a great weekend!

Tuesday, April 27, 2010

Spring and Summer Jewelry

With the weather warming up slowly in California, I present for you some of my jewelry with a spring and summer feel... (ok really, I just wanted an excuse to make another collage in Picasa, I made one for my Twitter background and it's so fun):



Saturday, April 17, 2010

Etsy Favorite Finds

On Etsy, you can "heart" particular sellers and items.  These are kept in separate lists for you so you can revisit them (and purchase, if you so desire), and it lets the seller know that someone likes their store or that particular item.  Here are a few of my favorite items that I have hearted recently:









Who do you heart?


Friday, April 16, 2010

Lavender Cupcakes , Mais Oui!


Lavender cupcakes

I have had a productive Thursday evening...

I have had it in my head for a little while that I would like to make lavender cupcakes.  I found some culinary lavender at Whole Foods, and finally tried it tonight using this recipe and a basic buttercream frosting.

I'm not sure what I think about the results.  They are very, well, lavender-y. We'll have to see what the verdict is at the office tomorrow.  I did double the recipe but perhaps I shouldn't have doubled the lavender.

I also received some more supplies in the mail when I got home from work tonight, so I made and listed two new necklaces on Etsy.  I'm on a French kick with the jewelry, as you may have noticed...



Now, to bed, so I can get up and run in the morning.  It's almost the weekend!






Wednesday, March 31, 2010

Photographing for Etsy

I’ll admit it, photography is not my strong point, as much as I would love it to be. I use an 8MP Canon PowerShot A590IS, which is still just a point-and-shoot but probably capable of taking much better pictures than I manage to produce. I've made my own (budget) lightbox using instructions I found on the internet, and I recently bought some clip-on work lamps and daylight bulbs, which have helped somewhat. Here are some pictures of my current set-up for photographing my jewelry for Etsy…






Yep, those are indeed my running shoes that the lamps are clipped on to...

Some of the photos on Etsy are PHENOMENAL.  Check out Sea Unicorn for an example for this (ok, so she's a professional photographer as well as a jewelry maker...)  Most sellers on Etsy work really hard to take the best possible photographs of their items.  As well as trying to help potential buyers get a feel for their items through the computer screen, the prime way to get into Treasuries and onto the all-important Etsy homepage is through excellent photography.  Mine is certainly a work in progress.

Monday, March 29, 2010

New Copper Bracelets

My usual supplier of the settings I use to make the pendants has gone AWOL, so I've been forced to look at my materials and get creative.  I had a few copper charms in my stash, as well as the purple and green Czech glass beads that I often hang beneath the pendants.  Purple is my favorite color to wear and looks fantastic with the copper.  The green complements it perfectly and the two together look like a lush flower in bloom.  Perfect for the change in seasons we are experiencing in the Northern Hemisphere. 

So, just listed on Etsy, three new bracelets.  I'm really happy with how they turned out and I am tempted to keep them all!  Today was also my first foray into photographing jewelry while wearing it.  Not easy!



I'm also completely in love with these copper hearts.  If the supplier ever runs out of these I will be heartbroken (is that a pun?)